CodeNewbie Community 🌱

Cover image for Why you should consider having a brand colour
Andrew Baisden
Andrew Baisden

Posted on

Why you should consider having a brand colour

Everybody has a brand it does not matter who you are you have a brand. It is your personal uniqueness that separates you from everyone else. The words that you speak the clothes you wear, your interests everything. Having a personal brand makes it easy for people to recognise you.

Brand recognition is extremely important if you are a business or if you are trying to promote a product. Top brands have brand colours that are immediately recognisable. If you think about companies like Apple, Amazon, Twitter, YouTube, Instagram, Facebook, McDonalds and Coca Cola for example. We have become so accustomed to them you don't even need to look them up you can pull out their brand colour scheme from memory.

Choosing a brand colour

Associating a colour with yourself and your brand is a fantastic way to become memorable fast. Whenever anyone thinks or sees that colour you will come to mind. The more they see that colour the more they will associate it with you and all the work that you do. It becomes your presence and your theme. At the moment the brand colour that I am using is purple. Funny story I just kept seeing the colour purple everywhere and there were subliminal references too. I took it as a sign and started to use the colour Purple.

I did some research and apparently the colour purple is associated with nobility, luxury, power, ambition, independence, wisdom, devotion, extravagance, pride, and creativity. It resonates with me a lot so it just reinforced me using it. You can see some really good examples for companies and the brand colours that they use on brandcolors.net.

Design tools for creating a brand colour theme

Creating a brand theme or colour palette can be quite a fun process. The following tools are great for creating colour schemes.

Figma
Canva
Adobe Color
Adobe XD
Adobe Photoshop
Adobe Ilustrator

Developers using brand colours on Twitter

I put together a quick list of a few developers on social media who are using brand colours. Of course there are plenty more out there these are just the ones that I could find at the time.

Purple

@andrewbaiden
@florinpop1705
@ania_kubow
@danielcranney
@MrAhmadAwais
@james_a_rob
@RonanCodes
@johndsaunders

Yellow

@heyOnuoha
@koladev32
@IrinaMariaMocan
@xodewriter

Orange

@natterstefan
@mmgondran
@LauraToddCodes

Pink

@ewainy
@heybereket

Blue

@VladPasca5
@lo_victoria2666
@dadaCoding
@mkhundmiri
@Nichovski
@lilly_code
@CosmasDevelegas
@Dev_suite

Green

@MemRook
@CK0d3r
@koladechris
@ZoCodes
@sunilc_

Teal

@IAmElijas
@HemSays

Red

@iamsegunajibola
@emernichiobhain

Final Thoughts

I really hope that you enjoyed reading this article and learned something from it. As a content creator and technical writer I am passionate about sharing my knowledge and helping other people reach their goals. Let's connect across social media you can find all of my social media profiles and blogs on linktree.

Peace ✌️

Top comments (5)

Collapse
 
jamesjacky profile image
jamesjacky

Explore an easy sardine pizza recipe on this page, perfect for quick and delicious meals. Learn how to create a flavorful dish with simple ingredients and minimal effort. A great option for seafood lovers to enjoy at home! Visit Now

Collapse
 
ublixalvet profile image
ublixalvet

Geben Sie Kunden Feedback invites customers to share their opinions and experiences about a company's products or services. This feedback mechanism is crucial for businesses as it helps them understand customer satisfaction, identify areas for improvement, and enhance overall service quality. By providing feedback, customers contribute to refining the company's offerings and ensuring a better experience for all users.

Collapse
 
lopiccoloson23 profile image
lopiccoloson23

Having a brand color is essential for creating a strong, memorable identity that stands out and resonates with your audience, much like how McDonald's UK uses its iconic red and yellow to foster brand recognition and loyalty. A distinct brand color helps establish consistency across all marketing materials, enhances visual appeal, and reinforces brand values, making it easier for customers to identify and connect with your brand just as they do with mcdonalds uk.

Collapse
 
johnmcarthyyy profile image
john-mcarthyyy • Edited

If you're searching for the best custom hoodies uk look no further Customizable to fit your style or brand, these hoodies are perfect for teams, events, or everyday wear. With high quality materials and endless design options, you can create something truly unique and stylish. Get started on your custom hoodie today.

Collapse
 
allanpotter profile image
Allan Potter

Looking for a belt that combines strength and comfort? The neoprene weightlifting belt is your answer! It's designed to help you lift heavy weights without risking injury, offering superior back support while keeping you comfortable throughout your workout. Whether you're deadlifting or squatting, this belt makes heavy lifting feel as light as a feather, allowing you to push your limits confidently.

Some comments may only be visible to logged-in visitors. Sign in to view all comments.