How Can Businesses Effectively Manage Their Online Image?

Hi everyone,

I’ve been researching strategies for maintaining a positive digital presence and wanted to get your insights. With social media and review platforms playing such a huge role in public perception, it’s clear that proactive measures are necessary.

I’m particularly interested in how companies can respond to negative reviews without escalating issues. What are some practical tools or methods for monitoring mentions and engaging with customers professionally?

How important is it to have a strategy for Online Reputation Management in today’s competitive online landscape?

Any examples or experiences would be appreciated.