What is a Coupon Popup
A coupon popup is just like any other pop-up or overlay that attracts the attention of website visitors with special offers and coupon codes. You can use coupon popups to redirect visitors to their shopping carts, product pages, and so on.
These popups help in increasing conversions and transferring traffic from your blog pages to relevant landing pages. You can also use coupon popups as a lead magnet to capture the email addresses of visitors. In simple terms, the visitor will see your incentive i.e., special deal, discount coupon, etc., and will enter the email address to view/receive the coupon code.
Why Pop Up Promotions Work
People always love to grab a bargain, and promotional offers, discount coupons, flash deals, etc., Motivate customers to complete the purchase. It is a proven way to effectively increase sales and conversions, but precise promotional offers are important.
By using well-timed, smart popups, you can easily make an irresistible offer to push your prospects down the sales funnel. As you will be mostly targeting engaged visitors, the chances of sales increase because visitors are already interested in your products/services.
How to Build a Popup Coupon Using OptinMonster
Step 1: First, you’ll need an OptinMonster account. Regardless of which platform you’re using (WordPress or otherwise), installing OptinMonster is super easy.
Step 2: To get started, click Create New under the Popup campaign on your OptinMonster dashboard. Next, you’ll need to select a template for your OptinMonster campaign.
Here, we’ve selected the Coupon template to create a coupon popup. This is ready out of the box, so it’s a great place to start.
Preview the template and click Use Template once you locate it.
After you select the campaign, name it, select the website where it will appear, and select Start Building.
Step 3: Design Your Campaign
OptinMonster gives you complete control over your campaign design. You can edit the coupon without writing any code, all thanks to the drag and drop builder
Step 4: Configure Your Triggers
One of OptinMonster’s most amazing features is its advanced campaign triggers that allow you to display your campaigns when your audience is most likely to take an action.
Step 5: Connect Your Email Service Provider (ESP)
One of OptinMonster’s most effective features is that it allows you to easily integrate your email service provider (ESP). That means you can send the right coupons and promotional offers to different email lists.
Step 6: Publish Your Coupon Popup
When you’re satisfied with how your campaign looks and functions, you’re ready to publish your campaign.
How to Create Engaging Popup Coupons to Boost Sales