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7 Signs Your Business Needs to Hire Salesforce BA

Why Your Business Is Struggling with Salesforce?

You chose the CRM to simplify your operations, but it might feel like it’s creating more challenges than it’s solving. If your team is struggling with messy data, unclear reports, and complicated processes, it’s a sign that something isn’t working as it should.

This situation isn’t just a normal part of using the CRM, it’s a clear indicator that you might need help. A business analyst at Salesforce can identify the underlying issues and help optimize your system to enhance productivity and efficiency.

Imagine a growing company without a BA that struggles with inconsistent data entry across departments. Sales reps log opportunities differently, marketing misinterprets customer data, and finance can’t generate accurate reports. The result? Confusion, missed revenue opportunities, and frustrated teams. A BA helps improve communication, helping everyone work with accurate insights.

In this article, you’ll find useful tips to help you evaluate your current situation and see how hiring an expert could benefit you. Knowing when to ask for help can help you make smart choices that improve your business. Keep reading to find out how to tell if getting expert support is the right move for you!

7 Signs You Need to Hire Salesforce Business Analyst

If these problems keep coming up in your business, it’s a sign that something needs to change. Small issues can turn into big frustrations, making work harder for everyone. Fixing them now will help your team work better and make smarter decisions.

7 Signs Your Business Needs to Hire Salesforce BA

1. Your Team Struggles with Data Quality

Is your team constantly dealing with inaccurate or incomplete data? This can lead to poor decision-making and frustration. Hiring a BA can help you identify the sources of these issues, implement data validation rules, and create processes that maintain data integrity. With reliable information at hand, your team can work more confidently and efficiently.

2. Processes Are Disorganized or Inefficient

Are your workflows confusing or filled with unnecessary steps? If your employees are often left scratching their heads about how to proceed, it’s time for a change. A professional can analyze your current processes, identify bottlenecks, and recommend improvements that simplify operations and enhance collaboration across your teams.

3. You Have Trouble Generating Reports

Does creating reports feel like a never-ending struggle? If this task is time-consuming and riddled with errors, it’s a clear sign you need help. A Salesforce Business Intelligence Analyst can design custom reports and dashboards that provide valuable insights at a glance, making it easier for your team to access the information needed to drive informed decisions.

4. Your Team Is Overwhelmed with Manual Tasks

Are your employees drowning in repetitive tasks? This not only hampers productivity but also leads to burnout. A BA can identify opportunities for automation, freeing your team to focus on higher-priority activities. Imagine the relief and increased job satisfaction when your team can spend time on what truly matters.

5. You Can’t Keep Up with Changes in Business Needs

Is your business evolving faster than your CRM setup? If implementing new features or adapting to changing requirements feels like an uphill battle, it may be time to hire an analyst. They can ensure your system evolves alongside your business goals, keeping you competitive in a fast-paced market.

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6. The Users Are Not Fully Engaged

Are your team members hesitant to use the CRM or struggling to understand its features? If this sounds familiar, it might indicate a lack of training or support. A business analyst can provide tailored training and assistance, empowering users to make the most of Salesforce and increasing overall engagement and satisfaction.

7. Your Management Wants Better Insights

Is your leadership team constantly asking for deeper insights into performance and operations? If you find it challenging to deliver the data they need, a professional can bridge the gap. They can develop tailored solutions that provide the analysis required to drive strategic decisions, helping your business thrive in a competitive landscape.

What Does a Business Analyst Do?

Recognizing the Salesforce business analyst roles and responsibilities is essential for unlocking the full potential of your organization. With the right support, your team can tackle challenges effectively, leading to improved efficiency and greater success.

Insight:

With the increasing integration of AI and automation in Salesforce, BAs must stay updated on new features and technologies. They play a crucial role in helping organizations leverage these tools to improve efficiency and decision-making. Understanding how to implement AI-driven solutions will be a valuable asset for BAs moving forward.

Key Responsibilities

  • Salesforce Analysis – Evaluates how the CRM is used across departments, identifying areas where the system falls short and finding solutions that improve efficiency. They work closely with stakeholders to understand the specific challenges each team faces, ensuring that the system becomes a helpful resource rather than a source of frustration.
  • Salesforce Data Analysis – Businesses collect huge amounts of data, but is it being put to use? A BA examines reports, dashboards, and trends to provide clear insights that drive decisions through effective data analytics Salesforce practices. This involves not only analyzing historical data but also forecasting future trends to help the business make informed choices.
  • Gathering Requirements – Different teams have different priorities, and misalignment leads to inefficiencies. An analyst ensures that CRM meets the needs of sales, marketing, customer service, and leadership. They facilitate discussions to gather requirements, ensuring that everyone’s voice is heard and that the final solutions address the needs of all stakeholders.
  • Process Improvement – If employees are stuck with repetitive tasks or slow approval processes, a BA steps in to simplify, automate, and speed things up. They identify bottlenecks in workflows and recommend best practices to enhance productivity, ultimately freeing up time for employees to focus on high-value activities.
  • Customizing Salesforce Features – Standard setups don’t always match business operations. An analyst works with admins and developers to tailor features, workflows, and automations to fit your organization’s specific needs. This customization ensures that the system works seamlessly with existing processes and enhances user experience.
  • Training & Support – Even the best system is ineffective if people don’t know how to use it. A Business Analyst provides training, documentation, and ongoing support to ensure smooth adoption. They create easy-to-understand guides and conduct training sessions to help users become comfortable with the CRM, boosting overall engagement.
  • Testing & Troubleshooting – Before rolling out changes, a BA ensures they work correctly, preventing broken reports, incorrect data, and system errors. They conduct thorough testing to catch any issues before users encounter them, ensuring a smooth transition and minimizing disruptions.

This video gives you insights into what a Salesforce Business Analyst does, the skills they need, and an overview of their salary. It’s a quick way to see how they help businesses and why the right BA can make a big difference.

What Is the Difference Between a Salesforce Product Analyst and a Business Analyst?

Both roles play a crucial part in making the most of the CRM, but they focus on different areas. One looks at the product itself, ensuring it meets market demands, while the other ensures the system works effectively within a business. Understanding the distinction helps organizations assign the right responsibilities to the right professionals.

Product Analyst

This role primarily focuses on the features and performance of products. They analyze user feedback, market trends, and product data to shape development and improvements. Their goal is to ensure that the product meets customer needs, remains competitive, and continues evolving based on market demands.

Business Analyst

A BA works to align systems with the specific needs of the organization. They assess how different teams use the platform, identify inefficiencies, and suggest solutions to improve workflows. This role involves gathering requirements, conducting data analysis, and providing training to help teams maximize the system’s potential.

Recommended Tools for Business Analysts

Having the right tools, like Tableau, can make a huge difference in how effectively you analyze data, improve processes, and optimize the CRM for your organization. Whether you need to clean up data, generate reports, or automate workflows, the right apps can save time and provide deeper insights. Below are some of the best Salesforce business intelligence tools available on the AppExchange. These apps were chosen based on user reviews, their features, and how well they integrate with Salesforce. They were evaluated for their ability to provide clear insights and easy-to-use data visualization, making them suitable for businesses looking to make better decisions and improve performance.

1. Echobot CONNECT – Business Data and Sales Intelligence for European Markets

Echobot CONNECT

Overview:

Echobot CONNECT is a powerful tool designed to enhance business data and sales intelligence specifically for European markets. It provides access to comprehensive company information, market insights, and contact details, enabling sales teams to make informed decisions and identify new opportunities.

Key Features:

  • Comprehensive Company Database: Access detailed profiles of companies across Europe, including financial data, industry classification, and key contacts.
  • Real-Time Market Insights: Stay updated with the latest trends and changes in the market to adapt strategies effectively.
  • Lead Generation Tools: Identify and target potential customers based on specific criteria to enhance sales efforts.
  • Integration with Salesforce: Seamlessly integrate with your environment to streamline workflows and enhance data management.
  • Customizable Reporting: Generate reports tailored to your business needs, providing valuable insights for strategic planning.

Rating: 4.8 ⭐⭐⭐⭐⭐ (Average Rating)

Pricing: The default plan is priced at €999 EUR per company per month, and a free trial is available for 30 days, offering the lowest starting price for businesses to explore its features.

Link to the app : Echobot CONNECT

2. Business Intelligence Plus: Credit risk management, policy automation & B2B data

Business Intelligence Plus

Overview:

Business Intelligence Plus empowers organizations to make fast, data-driven decisions with confidence. This Salesforce BI tool automates credit checks and enriches records with international business data, allowing businesses to monitor daily changes and effectively manage credit risk.

Key Features:

  • Simplify Data Management: Connect and enrich records with over 600 verified business fields, including Credit Score and Director Details.
  • Automate Credit Checks: Save up to 70% of the time spent on credit assessments through automated checks.
  • Stay Updated: Receive alerts for important changes, such as customer relocations or credit score updates.
  • Accurate Records: Data is refreshed every 7 days, ensuring decisions are based on reliable insights.
  • Customizable Setup: Self-configured settings allow for easy adjustments with minimal user training required.

Rating: 5.0 ⭐⭐⭐⭐⭐ (Average Rating based on 2 reviews)

Pricing: The default plan is priced at $5,000 USD per company per year, and a free trial is available for 30 days.

Link to the app: Business Intelligence Plus

3. BIME, Cloud Business Intelligence

BIME

Overview:

BIME is a powerful cloud-based business intelligence tool designed to help organizations visualize data, generate insights, and make data-driven decisions. With its user-friendly interface and robust features, BIME enables businesses to easily connect to various data sources and create impactful dashboards.

Key Features:

  • Fully-Featured 15-Day Free Trial: Try BIME risk-free with a full-featured trial that requires no credit card.
  • Flexible Plans: BIME offers two plans: BASE and BIG DATA, both including 2 studio users and 10 named viewers.
  • Unlimited Standard Viewers: Access dashboards and reports without limitations on the number of standard viewers.
  • Comprehensive Data Connectivity: Enjoy access to 35+ connectors to various data sources for seamless data integration.
  • Robust Analytics Capabilities: Create insightful queries and dashboards that empower your team to analyze data effectively.

Rating: 5.0 ⭐⭐⭐⭐⭐ (Average Rating)

Pricing: The default plan is priced at $490 USD per company per month, with a fully-featured 15-day free trial available – no credit card required.

Link to the app: BIME

4. ProcessClick – Your Agile BPM for Salesforce¼

ProcessClick

Overview:

ProcessClick is an innovative business process management (BPM) solution designed to streamline and automate complex workflows. This end-to-end process automation framework supports organizations in implementing and governing intricate business processes with ease. With its user-friendly interface and simple point-and-click tools, ProcessClick enables users to create and manage workflows without needing extensive coding skills.

Key Features:

  • User-Friendly Interface: The intuitive design allows users to navigate and manage processes effortlessly, making it accessible to all team members, regardless of technical expertise.
  • No Coding Skills Required: ProcessClick empowers users to optimize workflows without needing programming knowledge, fostering greater collaboration between IT and business teams.
  • Boost Efficiency: By simplifying task creation and process orchestration, ProcessClick helps organizations save time and reduce errors, enabling faster decision-making and improved productivity.
  • Customizable BPM Solution: Tailored for a wide range of users – including developers, IT professionals, C-Level managers, and business analysts – ProcessClick enhances the design and maintenance of complex business processes at every organizational level.
  • Modular Approach: Built with flexibility in mind, ProcessClick integrates seamlessly with the ecosystem and adapts to fit various industries and business needs.

Rating: 5.0 ⭐⭐⭐⭐⭐ (Average Rating)

Pricing: The default plan is priced at $30 USD per user per month, with a free trial available for 30 days.

Link to the app : ProcessClick

5. BellaDati Business Intelligence

BellaDati

Overview:

BellaDati allows you to slice and dice your opportunities and sales pipeline while providing single-click integration. You can build your own KPIs, charts, and maps, visualizing and analyzing your data in the cloud or on mobile devices. With both Workgroup and Enterprise plans available, BellaDati offers flexible licensing options along with support and premium SLA.

Key Features:

  • Single-Click Integration: Easily integrate with Salesforce to manage your sales pipeline and opportunities.
  • Custom KPI Building: Create personalized KPIs and visualizations tailored to your business needs.
  • Mobile Accessibility: Access and analyze your data on mobile devices, ensuring flexibility and convenience.
  • Workgroup and Enterprise Plans: Choose from various plans that suit your organizational size and requirements.
  • Support and Premium SLA: Benefit from dedicated support and service level agreements to enhance your experience.

Rating: No Ratings

Pricing: The default plan is priced at $500 USD per BellaDati Pilot per month, representing the lowest starting price.

Link to the app : BellaDati

Is There Demand for This Role?

Companies are increasingly looking to hire Business Intelligence Salesforce professionals as they realize the importance of turning raw data into actionable insights. A comparison of job listings across different platforms shows that roles related to BI and Salesforce are on the rise, outpacing many traditional data analyst positions. Technical business analyst interview questions are becoming essential for candidates to prepare for, as they often cover topics such as data modeling, SQL proficiency, and experience with BI tools.

Why? Businesses that use the CRM need experts who can extract, analyze, and visualize data to drive smarter decisions. Compared to general BI roles, those requiring expertise tend to offer higher salaries and more strategic responsibilities.

Salesforce’s focus on AI, cloud solutions, and automation has created a high demand for skilled professionals. Research from IDC shows that more than 9.3 million new jobs will be available in the Salesforce ecosystem by 2026, including roles for Salesforce Business Analysts (BAs). As companies adopt these advanced tools, the need for BAs will continue to rise, making them essential for connecting business needs with technology solutions.

Salesforce Business Intelligence Analyst Salary Comparison

Salaries for Business Intelligence Analysts similar to Salesforce Data Analyst salary, vary based on location, experience, and industry demand. The salaries for the United Kingdom, Germany, Australia, and Poland have been converted to USD based on the exchange rates from March 2025. Below is a comparison of average annual salaries in different regions:

Image description

The salary data comes from various sources as of March 2025. The highest salary, $112,961, is in the United States, according to Talent. Following Canada, with an average salary of $79,000 reported by Glassdoor. The average salary in the United Kingdom is $58,221 based on data from Glassdoor. In Germany, the average salary is $65,458, as reported by Glassdoor. Australia has an average salary of $64.280, as found on Glassdoor. Lastly, Poland has the lowest average salary at $41.151, sourced from Glassdoor.

How to Hire a Business Analyst: Options to Consider

When your business is ready to improve operations and make informed decisions, hiring a BA can be a transformative step. However, the approach you take to hire for this important role can vary based on your company’s needs, budget, and the scope of projects. Let’s explore the different options available and how each can fit into your organization’s plans.

In-House Business Analyst

Bringing on a full-time Analyst as part of your internal team is a solid choice for companies that have ongoing projects requiring consistent analysis and process optimization.

Benefits:

  • Deep Integration: An in-house professional becomes familiar with your company culture, values, and operational processes, allowing for tailored solutions that fit your specific needs.
  • Collaborative Environment: Working alongside your team fosters better communication and understanding, making it easier to implement changes and drive results.
  • Strategic Focus: With a long-term commitment to your business, an in-house BA can align their efforts with your overall strategic goals, ensuring that they contribute to sustained growth.

Drawbacks:

  • Higher Costs: Salaries, benefits, and training for a full-time employee can add up, especially for small businesses with tight budgets.
  • Time-Intensive Recruitment: Finding the right candidate can take time and resources, delaying the analysis you need to move forward.

Dedicated Business Analyst

Engaging a dedicated BA through a consulting firm or as a contractor can be an excellent solution for organizations needing specialized skills or expertise for specific projects.

Benefits:

  • Expertise on Demand: Access to experienced professionals who bring specialized knowledge and best practices from various industries can significantly enhance your project outcomes.
  • Flexibility: This option allows you to scale resources based on your current project needs, enabling you to bring in expertise only when required.
  • No Long-Term Commitment: You avoid the costs associated with full-time employment, making it a budget-friendly choice for short-term projects.

Drawbacks:

  • Learning Curve: A dedicated BA may require time to understand your company’s unique processes and culture, which can slow down initial progress.
  • Limited Availability: Depending on their commitments, a dedicated BA may not be available when you need them most, potentially impacting timelines.

Part-Time Business Analyst

Hiring a part-time Analyst can be a smart option for smaller companies or those with less frequent analysis needs. This flexible arrangement allows you to tap into expert skills without the commitment of a full-time hire.

Benefits:

  • Cost-Effective: This option is ideal for businesses that don’t need a BA full-time but still require expert insights from time to time.
  • Flexible Scheduling: You can schedule the BA’s hours based on project timelines, ensuring you get the help you need when you need it.

Drawbacks:

  • Limited Engagement: A part-time BA might not have the same depth of engagement or understanding of your company compared to a full-time employee.
  • Availability Concerns: Their part-time status could lead to scheduling conflicts or delays in project completion if they are juggling multiple clients.

Deciding how to hire a BA depends on your organization’s specific needs, budget constraints, and project scope. Whether you opt for an in-house analyst who can immerse themselves in your company culture, a dedicated expert to tackle specific projects, or a part-time resource for occasional insights, each choice offers unique benefits and challenges.

Looking for professional help with hiring a Salesforce BA?

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Outsourcing to a Remote Business Analyst: Is It the Right Move for You?

As businesses continue to adapt to changing landscapes, outsourcing certain functions has become a viable option. When considering whether to outsource to a remote BA, there are several factors to keep in mind.

Advantages of Hiring a Remote Business Analyst

  • Access to a Global Talent Pool: By looking beyond your local area, you can find skilled BAs with diverse experiences and specialized knowledge, potentially bringing new perspectives to your organization.
  • Cost Savings: Remote BAs may come at a lower cost compared to hiring locally, allowing you to maximize your budget while still getting quality support.
  • Flexibility: Remote BAs can often work on a project basis or part-time, which provides flexibility to scale resources up or down based on your current needs.

Challenges to Consider

  • Communication Barriers: Working with a remote BA may introduce challenges in communication due to time zone differences or varying availability. Clear communication strategies will be essential to ensure everyone is on the same page.
  • Less Familiarity with Company Culture: A remote BA may take longer to understand your organization’s unique culture, processes, and values compared to someone who works in-house.
  • Data Security Concerns: Depending on the nature of your data, outsourcing may raise concerns about data security and confidentiality. It’s important to have robust security measures in place and ensure that your remote BA follows best practices.

What to Look for When Hiring a Business Analyst

When it comes to hiring a BA, it’s crucial to find someone who not only has the right skills but also fits well within your organization. Here are some key factors to consider during the hiring process:

1. Relevant Experience

Look for candidates with experience in business analysis, particularly in your industry. Familiarity with your specific business processes, challenges, and goals will enable them to hit the ground running. Previous experience with Salesforce or similar platforms can be a significant advantage.

2. Technical Skills

A strong BA should possess technical skills relevant to data analysis and reporting. Proficiency in data visualization tools, SQL, Excel, and knowledge of Salesforce is essential. Additionally, understanding database management and data modeling can help in making informed decisions.

3. Analytical Thinking

A successful professional should have excellent analytical skills to evaluate data, identify trends, and generate insights. Look for candidates who demonstrate a problem-solving mindset and can think critically about processes and data.

4. Communication Skills

Effective communication is key for a BA, as they often act as a bridge between technical teams and stakeholders. Assess their ability to convey complex information clearly and their skill in facilitating discussions and gathering requirements from various stakeholders.

5. Interpersonal Skills

Since BAs frequently work with diverse teams, strong interpersonal skills are vital. Look for candidates who can build relationships, collaborate effectively, and handle conflicts with diplomacy.

6. Adaptability and Flexibility

The ability to adapt to changing business needs and technologies is crucial. Seek candidates who demonstrate a willingness to learn and can thrive in dynamic environments, as business needs often evolve.

7. Certification and Education

While formal education can provide a solid foundation, relevant certifications, such as Salesforce Business Analyst or Agile certifications, can also indicate a commitment to the profession and knowledge of best practices. You can learn more and prepare for the exam on Trailhead.

Insight:

To be successful, Salesforce BAs should possess a mix of technical and soft skills:

Technical Proficiency: Familiarity with Salesforce tools and features, as well as data analysis tools, is essential. Knowledge of SQL and data visualization tools can be advantageous.

Analytical Skills: The ability to analyze data and processes critically to identify trends and make informed recommendations.

Communication Skills: Strong verbal and written communication skills are crucial for interacting with stakeholders and conveying complex information clearly.

Finding the right Business Analyst isn’t just about ticking boxes – it’s about choosing someone who will drive real impact. A great BA connects the dots between data, teams, and business goals. They don’t just analyze; they solve problems, improve processes, and help your company move forward. Hire someone who brings both technical skills and strong communication, and you’ll see the difference they can make!

10 FAQs About Hiring a Business Analyst

1. What is the primary role of a BA?

An Analyst is like a bridge between your business and the technology that supports it. They help figure out what your business needs, analyze how things are currently working, and suggest changes to make everything run smoother. Whether it’s gathering requirements from different teams or ensuring new solutions align with your goals, a BA plays a key role in driving success.

2. What skills should I look for when hiring a BA?

When searching for a great professional, look for someone with a mix of skills. They should be strong in analytical thinking to help understand data and trends. Good communication is essential, too – this person needs to explain complex ideas clearly to everyone involved. Additionally, they should be good problem solvers and have solid interpersonal skills for working well with different teams.

3. What qualifications should a BA have?

Ideally, a BA should have a background in business, finance, or a related field. While degrees are helpful, relevant certifications, like the Certified Business Analysis Professional (CBAP), can make a candidate stand out. These certifications show they are committed to their profession and have a solid grasp of best practices in business analysis.

4. How can a Business Analyst add value to my organization?

By streamlining processes and improving data analysis, they help your team make smarter decisions. This means identifying inefficiencies and providing solutions that drive growth. A BA ensures that projects align with your business goals, making sure resources are used effectively and leading to better overall performance.

5. What industries typically employ Business Analysts?

You’ll find Business Analysts in many industries, such as finance, healthcare, technology, and retail. As businesses increasingly rely on data to guide their decisions, the skills of a BA are in demand across various sectors.

6. Is it necessary for a Business Analyst to have industry-specific experience?

While having experience in a particular industry can be beneficial, it’s not always necessary. A talented BA with strong analytical and communication skills can quickly adapt to new environments. However, if they have prior experience in your industry, they might understand the unique challenges better, leading to more effective recommendations.

7. What tools and technologies should a BA be familiar with?

A good Business Analyst should know their way around data analysis tools. Being skilled in programs like Tableau or Power BI for creating visuals and SQL for querying databases is essential. Familiarity with CRM systems like Salesforce is also important, as it helps manage customer data effectively.

8. How does a Business Analyst collaborate with other teams?

Collaboration is key for a BA. They work closely with stakeholders, project managers, and IT teams throughout projects. By gathering input through workshops and discussions, they ensure everyone’s voice is heard. This teamwork helps clarify expectations and keeps everyone aligned toward the same goals.

9. What is the typical salary range for a Business Analyst?

Salaries for Business Analysts can vary quite a bit depending on where you are and how much experience you have. On average, you can expect salaries to fall between $60,000 and $100,000 a year. In some high-demand areas or industries, the pay can be even higher, reflecting the important role they play in a company.

10. Are there certifications that can improve a Business Analyst’s qualifications?

Yes! Certifications play a key role in proving a BA’s expertise. The Salesforce Certified Business Analyst credential is the most relevant certification, demonstrating strong knowledge of CRM’s capabilities and how to align them with business needs. Other useful certifications include Salesforce Administrator and Salesforce Platform App Builder, which showcase a deeper understanding of system functionality and customization. Having these certifications can make a candidate stand out in the job market and increase their credibility with employers.

Conclusion

Hiring a Business Analyst is an important step that can transform how your organization operates. A skilled BA brings valuable insights that help you make smarter decisions and improve efficiency. As you go through the hiring process, think about what skills and experiences you need to support your team best.

Understanding the Salesforce BA roles and responsibilities is crucial. Whether you’re looking for someone in-house, a dedicated expert, or a part-time resource, each option has its own set of advantages and challenges. The right choice depends on your company’s needs and goals.

Imagine the difference having a BA can make! With the right person on your team, you can streamline processes, enhance communication, and unlock the full potential of your data. As businesses increasingly rely on data to guide their decisions, having a skilled BA can give you a competitive edge.

So, as you consider bringing a Business Analyst on board, remember that this investment can lead to big improvements in how your business functions. It’s not just about filling a role, it’s about paving the way for future success!

The post 7 Signs Your Business Needs to Hire Salesforce BA first appeared on Salesforce Apps.

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